Are Keywords Important in 2025? Why do you need to Build Authority, Optimise for AI, & Stay ahead of Search Trends?
Google’s changing algorithm and the popularity of AI search can bring many questions to your mind about SEO. The most pertinent one might be: Are keywords important anymore? “Let’s not play the ‘they matter, they don’t’ game — keywords still count, but the rules have changed.” Are keywords important in 2025? Answer this first: Do […]